SIXTH SWAHILI FASHION WEEK NOW OFFICIALLY LAUNCHED

40 DESIGNERS TO LAUNCH THEIR NEW COLLECTIONS IN DAR

PUBLIC ENCOURAGED TO SUPPORT MADE IN TANZANIA INITIATIVES
 
The Sixth annual Swahili Fashion Week will take place at Golden Tulip hotel from the, 5th to 8th December 2013 in Dar Es Salaam, Tanzania.

Swahili Fashion Week 2013 will collectively bring together 40 designers from within Tanzania and beyond to showcase their collection, predicting trend for the East African market for year 2014.

“Swahili Fashion week this year is aimed at reaching out to the public to emphasize and promote talents in the fashion industry. It’s more about valuing our own designers and building brands and taking them to a different level year in year out.” Stated Washington Benbella, Swahili Fashion Week Manager

Being the 6th year of Swahili Fashion week, this year during the Emerging Designers Competition, the organizers have come up with a theme called “Evolution”. Based on the theme, it is required of the emerging talents participating to create ensembles that have evolved, not necessarily neo but that which could be retro with an interesting unique twist to it.

“We urge the public to support the design industry and proudly wear MADE IN AFRICA, especially Tanzania. The local talents need to be nurtured to evolve them into synonymously globally recognised Brand names. Charity begins at home, thus we look forward to support from local companies and organisations to facilitate the trade of business of fashion” stated Hamis K Omary Business Development manager


Swahili Fashion Week and Awards 2013 is sponsored by EATV, East Africa Radio, Push Mobile, Golden Tulip Hotel, BASATA (Baraza La Sanaa La Taifa), Ultimate Security, Global Outdoor Ltd, Eventlites and 361 Degrees.


NOTE TO EDITORS

ABOUT SWAHILI FASHION WEEK

Swahili Fashion Week is THE largest and biggest fashion platform in East and Central Africa for fashion and accessory designers from Swahili speaking countries and the African continent to showcase their talent, market their creativity and network with clientele and the international fashion industry.

This is all aimed at emphasizing to the region that fashion is an income generating creative industry, meanwhile promoting a "Made in Africa" concept.

Swahili Fashion Week is a platform founded and created by celebrated Tanzanian couturier, Mustafa Hassanali in year 2008.

2013 marks the Sixth edition of the Annual Swahili Fashion Week & Awards that will be held in Dar-Es-Salaam from 5th - 8th December 2013.


CONTACT PERSON: Kauthar Ally, Media & PR Manager
TELEPHONE NUMBER: +255-718 855 590



SWAHILI FASHION WEEK YA SITA YAZINDULIWA

WABUNIFU 40 KUONESHA KAZI ZAO DAR ES SALAAM

JAMII YASISITIZWA KUUNGA MKONO UBUNIFU WA NYUMBANI


Maonesho ya sita ya Swahili Fashion Week yatafanyika Golden Tulip Hotel kuanzia tarehe 5 mpaka 8 Desemba 2013, Dar Es Salaam, Tanzania.

Swahili Fashion week 2013 itakusanya wabunifu 40 kutoka ndani na nje ya Tanzania ili kuonesha mitindo yao, yenye kwenda na wakati na kutegemewa kushika soko la Afrika Mashariki mwaka 2014.

“Swahili Fashion Week mwaka huu ina lengo la kuifikia jamii zaidi, na kukuza vipaji katika tasnia ya mitindo. Ni zaidi kuhusu kuthamini wabunifu wa kwetu na kuwatengezea jina,huku tukiwapeleka ngazi za juu zaidi kila mwaka” Akizungumza Bw. Washington Benbella, Meneja wa Swahili Fashion Week

Ukiwa ni mwaka wa 6 wa Swahili Fashion Week, Katika mashindano ya wabunifu wanaochipukia, Waandaaji wamependekeza dhima ya mwaka huu (theme) “Evolution” ambayo inawataka wabunifu chipukizi hao kubuni mavazi yanayoashiria mabadiliko, si lazima upya, ila yenye muonekano wa kitofauti na mzuri.

“Tunasisitiza jamii iunge mkono tasnia ya mitindo na kuvaa mavazi ya kikwetu, hasa kwa Tanzania. Vipaji vya nyumbani vinahitaji kukuzwa ili kufikia majina yanayotambulika duniani katika tasnia hii. Hisani huanza nyumbani, na ndio maana tunategemea kampuni pamoja na mashirika mbali mbali kusaidia tasnia ya mitindo” Hamis K Omary, Meneja Masoko Swahili Fashion Week.
Swahili Fashion week imedhaminiwa na EATV, East Africa Radio, Golden Tulip Hotel, Eventlites, Push Mobile, BASATA (Baraza la Sanaa la Taifa), Ultimate Security, Global Outdoor Ltd na 361 Degrees.




TAARIFA KWA WAHARIRI

KUHUSU SWAHILI FASHION WEEK

 Swahili Fashion Week is ni jukwaa la wabunifu wa mitindo na vito kutoka Nchi zinazozungumza  Kiswahili na Bara la Afrika kwa ujumla Kuonyesha ubunifu wao, kutafuta masoko kwa ajili ya ubunifu na kujenga uhusiano na wateja pamoja na tasnia ya mitindo kimataifa

Hii ni kwa nia ya kusisitiza kukua kwa mitindo katika kanda ya
  Afrika Mashariki na Kati na njia ya kipato ihusishayo tasnia ya ubunifu, huku ikitangaza wazo la “Made in Africa”

Swahili Fashion Week imeanzishwa na mbunifu mashuhuri Tanzania, Mustafa Hassanali mwaka 2008. Mpaka sasa ndio maonyesho makubwa ya mitindo katika ukanda wa Afrika Mashariki na kati.

2013 Itakua ni maonyesho ya sita ya Swahili Fashion Week na Tuzo, ambayo yatafanyika Dar es Salaam kuanzia tarehe 5 – 8 Desemba 2013.


KWA MAWASILIANO: Kauthar Ally, Media & PR Manager


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SWAHILI FASHION WEEK
(East & Central Africas Largest Fashion Event)
PO Box 10684, Dar es Salaam, Tanzania
105 Kilimani Road, Kinondoni, Dar es Salaam, Tanzania
(opp. Patricia Metzger Health & Beauty Clinic / near French Embassy)
Tel : +255 (0)22 266 8555
Mobile : +255 (0)784 303 880(SMS ONLY)
BB Pin: 2380CDB6
Networking : www.twitter.com/swahilifashion
www.facebook.com/swahilifashionweek
www.swahilifashionweek.blogspot.com
Web : www.swahilifashionweek.com